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Business and Professional

This course provides an introduction to marketing and marketing planning, and addressing the definition of marketing, the marketing mix (the Four Ps), the strategic importance of marketing, and customer values and satisfaction.

Project management is the planning, organizing, directing, and controlling of company resources in the short-term with the purpose of completing specific goals. While there are a number of available methods, careful consideration should always be given to the "big picture" project objectives, timeline, cost, and the roles and responsibilities of participants and stakeholders.

Learn how to use your strengths, optimism, and sense of belonging, power and energy to prevail in service of a purpose in our Balanced Leadership for Women course. Listen to stories told by amazing women leaders and learn from their failures and success.

Companies can create a competitive advantage by using their resources to create a greater value to customers than their competitors can give them; managers play an integral role leading this organizational process. A competitive advantage is built on a company’s resources that are valuable, rare, imperfectly imitable, and nonsubstitutable.

There are leaders who inspire and motivate employees to reach beyond their wildest expectations. Multiplying Managers are those who get more done with fewer resources, develop and cultivate new talent and ideas and bring the energy necessary to lead to organizational change, growth and the fostering of innovation.

Do you feel like people walk all over you? Do you want to learn to be a more confident, assertive individual? If so, this course is for you. The class will teach you the necessary skills to be decisive and in control of your life.

First time managers have their work cut out for them, many new skills to learn, having to deal with different personalities, and greater responsibilities to accomplish. The Becoming a First Time Manager course provides a new, friendly approach for those charged with the task of management.

This course covers budgets and how they are used in nonprofit organizational settings. You will gain an understanding of the uses and functions of budgets and the relationship between strategic budgeting and tactical budgeting.

To better serve customers, service workers need to build a relationship with each one. Customers have needs beyond completing a simple business transaction; they have Emotional Needs as well.

This course gives personal trainers a solid background in developing or starting a personal training business and prepares them for financial management, marketing strategies, and business plan development. Techniques for effective management include standards and guidelines, facility/studio personnel management, and operational issues from a small personal training (PT) studio to managing a PT department at a large health facility.

This course examines the planning process for starting a new venture, as well as the most common approaches to develop a strategic business plan for specific types of health and fitness-related facilities. The course presents the skill-sets and competencies that the fitness manager needs in order to be a successful entrepreneur, owner, or department head.

This course deals with business ethics, the consideration of questions of moral right versus wrong in the context of business practice. Individual business leaders are increasingly being held responsible and accountable for their ethical behavior.